Our Memorial Day Sale starts on Thursday, 21 May, 2026 at 6am PDT (California Time)

Strictly for a limited time only, while stocks last.

USA & CANADA
Thursday, 6am 21 May 2026

Los Angeles 6am PDT
Houston 8am CDT
New York 9am EDT
Miami 9am EDT
Vancouver 6am PDT
Calgary 7am MDT
Toronto 9am EDT

Note: this sale promotion is only for our US and Canadian community. Please sign up to our email list to be the first to know about sales in other international markets.

For a quick and smooth checkout once the sale commences, we recommend setting up your customer account, including checking your email and postal addresses are correct.   

Then browse through your favourite pieces and add them to your cart. Note, items in your cart aren't secured until you complete checkout.  

Once the sale starts, refresh your cart to ensure the discounts are live and act quickly to secure your dream pieces. 

Note, due to both technical and location restraints we are unable to change or cancel orders once they are placed. 

Our Memorial Day Sale will offer 20-60% off sitewide. 

The only items that won't be included in the sale are Gift Cards.  

Remember all pieces are strictly while stocks last and many popular pieces are expected to sell out quickly. 

No, all applicable discounts will be added automatically, unless specified otherwise.

Unfortunately we are unable to cancel or make amendments to an order after it has been placed. We recommending using the 'See What Fits' feature on our product pages to help you make the perfect selection.

If your postal address needs updating we recommend contacting your postal carrier once you receive your shipping notification.

Items purchased during our Memorial Day Sale are eligible for change of mind return for a store credit only.

We suggest placing your order quickly as our most popular pieces are likely to sell out, and many styles will not be returning.

Remember, items placed in your cart aren't reserved until you complete your purchase and may sell out.

If you have your eye on a sold-out style you can view estimated back in stock dates here. To be notified of future pre-orders and re-stocks of your favourite Alf products, please sign up to our email list here or follow us on Instagram.

No additional discounts or coupon codes will be valid during this time.

As a small boutique business, we are unable to refund the difference of a purchase made before the beginning of a sale. 

We do aim to let our Alf community know, when possible, of major sales at least one to two days prior, so we suggest joining our email list to be the first to know of any future sales.

During high volume dale periods orders may require up to one week to dispatch, and your order may be delivered in multiple shipments from one of our 2 global fulfilment centres.

To check expected delivery timeframes for your country, click here.   

Our FAQs provides quick answers to common enquiries, including shipping, product and order updates, and how to care for your Alf.